26 February 2010

RIP 94.9 San Diego...Free radio is now dead

Dear 94.9,

I want to express the deep and utter sadness I'm feeling this morning. I have been a loyal listener for the last seven years. I have been with you from the beginning. When I moved away I listened to you online.

You "were" the only station I have ever found the put the focus on music without pandering to the lowest common denominator of society.

Until today. When I turned on the radio in my car and found that you have added the Mikey show. I had to re-adjust my tuner thinking I had changed channels by mistake or accident. I even called the station to confirm the horror that I was hearing.

I realize that you are in business and need good ratings, but are four hours of air time really enough make or break the station? Is the morning slot the only one that matters or the slot that means the most?

Once that first step down the slippery slope has been taken it's over. For now it's only the Mikey show and four hours of the day. Then it will be the mid day show. Then the evening drive home show. Next thing you know you have become just another Clear Channel nightmare for those of us with active brain cells.

I plead with you and your parent company, Lincoln Financial Media, to reconsider. I plead with you to go over your mission statement.

Rule No. 1 - It's about the music!
Rule No. 2 Listen to your listeners.

Are there really so many of your loyal listeners that want the Mikey show? I don't believe that 94.9 fans would want that kind of thing on their station. All of the other stations already pander to those mouth breathers.

When in doubt, see rule No 1. It's about the music!

You are clearly in doubt, so please refer back to Rule No. 1. It's about the music. Mikey is NOT about the music. Mikey's a jackass.

I'm going to miss you all. I can't sit by and watch you die an agonizing death by slowly turning into everything else on the air waves. Free radio is now dead.

My deepest condolences,
Mad William

04 February 2010

Misplaced...

Being the romantic type, I have been in love many times in my life. As life goes, most have ended in one way or another. The greatest of them was Precious. Not just that this love was the most recent, but because it was very different than the others. A new level. A new connection. A new reality. Several new fantasies. It changed me as a person. It changed the way I think and act.

It was beyond problems. It was what all others dream of having. A connection that has been between us for thousands of years.

The more one gives of themselves, the more risk of eventual pain proportionate to the level of yourself given. Looking back, the thought of being hurt, never occurred to me. We were beyond pain.

(One of the side effects of love is poor perception and reasoning skills when related to your love interest.)

This is probably how I missed that something was wrong. The connection we had...the dream I thought we were...had been misplaced. Problems. What I thought we were, was no longer. Lost in a moving box perhaps, not yet unpacked.

Love changes. It grows and thrives. It withers and dies. It's seldom dull and often painful, sometimes misplaced. Worth the chance, every time. For the greatest of loves, it's worth living in a bit of pain if it means finding us again.